Mr. Daniel

Through a bio-conversion process on organic waste, we have developed a very sustainable source of natural protein for animal feed production

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Eligibility Criteria

  • I confirm that I am fully aware of the eligibility criteria and terms of the Act for Biodiversity Challenge and that I am eligible to apply.
  • I am 18 years old or older.

Initiative's representative name

Edosa Daniel Ikponmwosa

Initiative's representative date of birth

February 3rd 1989

Initiative's representative gender

  • Man

Headquarters location: country

  • Nigeria

Headquarters location: city

Benin City

Where are you making a difference?


Website or social media url(s)

Date Started

January / 2018

Project Stage

  • Growth (have moved past the very first activities; working toward the next level of expansion)

Yearly Budget : What is your current yearly budget for the initiative?

  • €10k - €50k

Organization Type

  • For-profit

1. Founding story: Share a story about the "Aha!" moment that led the founder(s) to get started or the story of how you saw the potential for this project to succeed.

The idea of converting organic waste to animal feed came at a time I had a challenge meeting up with the increasing financial costs for fish feed in my farm. I asked a lot of fellow farmers and academic friends on possible and sustainable alternatives to mitigate this high costs of formulated fish feed, they did not exactly have a clear answer to this. In my quest, I stumbled on an online post about a company using larvae from black-soldier fly fed on organic waste to produce monogastric animal feed. This was a big win for me, I researched more into the process of how this works and have been able to successfully implement it locally in producing high-quality animal feed at a cheaper price and with good sustainability.

2. The problem: What problem are you helping to solve?

We have developed a process that helps to solve three key global challenges of landfill waste, fish stock depletion and global greenhouse gas emissions. . A growing population, scarce water and land resources, makes this more critical than ever. For the conservation of marine stocks in the sea, the world urgently needs new sustainable alternatives to fishmeal for animal feed protein, and a feed production process that guarantees reduced landfill, with low carbon impact on the environment.

3. Your solution: How are you working to solve this problem? Share your specific approach.

At Briflos Services, we have developed and tested a new scale and very sustainable source of natural protein for animal feed production, by using larvae from Black Soldier Fly insects. Larvae are a natural food for birds in the wild and fish in streams. Their nutritional composition is as good as that of fishmeal and far better than that of soya. Our bio-conversion process takes organic waste from landfills, food factories, supermarkets, farms and restaurants, and recycles these into valuable products: an insect based complete protein feed we call PROMAG FEED. Promag is our core product. It is made from sustainable, dried and defatted insect larvae, which are ground and pelletized into a high quality protein meal suitable for farmed animal consumption including, fish, pig and chicken. It is a suitable abd sustainable replacement for fishmeal. Briflos Services provides the much needed solution to the nutritional, economic, health and environmental needs of animal protein feed, with the use of insect-larvae. Our simple and efficient waste nutrient recycling process, delivers reduced land fill, lower pressure on marine stocks, and reduces environmental carbon impact.

4. Innovation: How are you innovating or using unique approaches to solve the problem?

Promag Feed is the result of valuable research and analysis on the nutritional value of insect larvae to farmed animals. It is an entirely natural super feed, with excellent weight take-on and digestibility properties. Promag feed is designed to result in improved feed conversion rates in animal diet. 1. Alternative, better quality, cheaper and more sustainable source of animal feed protein. The uniqueness of our product technology definitely gives us a distinctive market positioning and customer experience. Our higher-quality animal feed guarantees improved animal production and growth parameters compared to other available farm animal 2. Production process gives valuable by-products, used as soil conditioners.

5. Collaboration: How does your initiative seek to bring key players together to preserve biodiversity?

We wish to engage the scientific community and policy makers on the need to foster reseach and develop policy framework for the effective nutrient recycling/conversion process of organic waste to animal protein feed that meets the environmental, economic, health and nutritional benefits of monogastric farmed animals.

6. Impact: how has your project made a difference so far — in terms of both business outputs and social impact? How do you plan on measuring progress?

• Our waste-to-protein process guarantees reduced landfill, low carbon impact on the environment. Every tonne of our Promag feed produced, results in an environmental cost saving of $200. This is achieved in the form of avoided fossil fuel consumption, land use and carbon emission. • Our product supports Goals 2,3,12 and 14 of the United Nation Sustainable Development Goals (SDG). • Our sustainable waste-to-protein feed production process encourages the conservation of marine stocks in the sea. Every 100kg of our Promag feed produced per day, saves 600 fish in the sea/day, which would have otherwise been used for fishmeal production for animal feed

7. Growth strategies: what are your main strategies for scaling your impact?

1. Initiate the process for obtaining Regulatory licenses/permits from NAFDAC and SON 2. Purchase a 100*200 piece of land to locate our factory and commence civil works on it. 3. Purchase and install the needed factory equipment. 4. Secure supply agreement with key stakeholders (fish farmers and fish feed distributors) in our market segment 5. Schedule quarterly and specialized training for staff and management of Briflos Services

8. Creating shared value: How does your initiative create value for society? Or different stakeholders?

1. We create wealth for animal farmers, by offering a better quality and price competitive alternate to their animal protein needs. 2. Or product has a direct and positive impact on marine stocks, carbon emissions and toxic leachates from landfill.

9. Financial sustainability plan: can you tell us about your plan to fund your project and how that plan will be sustainable in the short, medium, and long term?

As our Revenue and profit increases, proceeds from retained earnings annually for the next 5years, will be invested back into our business, to expand our product lines and enable us take on new markets, including exportation of our products to other markets within Africa. 50% of the profit from our quarterly earnings business will be re-invested back to service other areas in our business, in order to expand production capacity, increase sales volume and take on new markets. We will also secure a 14-day payable period from our suppliers, which will also aid our revenue build-up, and our re-invested profit assures steady growth for our business.

10. Team: what is the current composition of your current team (types of roles, qualifications, full-time vs. part-time, board members, etc.), and how do you plan to evolve the team’s composition as the project grows?

MD/CEO: He gives direction and leadership toward the achievement of the organisation’s vision, mission and objectives. Product Development Manager: A certified safety professional, who ensures feed safety and quality control processes are followed in the production of Promag Feed. Marketting Head: A qualified marketing professional responsible for generating leads towards existing and new markets for our product. Head of Finance Department ensures proper financial accounting in our operation

11. How did you hear about this challenge?

  • Search engine

Evaluation results

4 evaluations so far


Yes, absolutely! - 0%

Yes/maybe - 25%

Maybe - 25%

Maybe/no - 50%

No - 0%


5 —Absolutely! It’s crystal clear how the solution is directly contributing to preserving and/or restoring biodiversity. - 0%

4—Yes, it establishes a clear connection to biodiversity. - 25%

3—Somewhat, the entry speaks to biodiversity but the direct impact is not well established and/or it is focused on a single species without considering its impact on the broader ecosystem - 0%

2—Not really, the connection to biodiversity is weak - 75%

1—No. The entry does not reference the solution’s impact on biodiversity. - 0%

3. 3) Is this entry IMPACTFUL?

5 -Yes, absolutely! - 0%

4- Yes, I think so. - 50%

3- Maybe. - 25%

2- Probably not. - 25%

1- No. - 0%

4. 4) Is this entry INNOVATIVE?

5 -Yes, absolutely! - 0%

4- Yes, I think so. - 50%

3- Maybe. - 50%

2- Probably not. - 0%

1- No. - 0%

5. 5) Is this entry VIABLE financially and operationally?

5 -Yes, absolutely! - 0%

4- Yes, I think so. - 75%

3- Maybe. - 25%

2- Probably not. - 0%

1- No. - 0%


5 -Yes, absolutely! - 0%

4- Yes, I think so. - 25%

3- Maybe. - 25%

2- Probably not. - 25%

1- No. - 25%

7. 7) Does this entry value COLLABORATION WITH OTHER STAKEHOLDERS in its approach?

5- Yes, absolutely! - 0%

4- Yes, I think ko. - 25%

3- Maybe. - 25%

2- Probably not. - 50%

1- No. - 0%

8. 8) FEEDBACK – Highlights

INNOVATION: You have a great understanding of the problem, have researched existing solutions, and have developed unique, thoughtful new solutions - 100%

IMPACT: You use specific numbers and evidence to describe what your project has achieved so far (or plan to achieve in the future) and you have a plan for measuring impact - 50%

GROWTH & LEADERSHIP POTENTIAL: You have a thoughtful plan for growth and your founding team has a strong combination of leadership and knowledge-based skills - 0%

VIABIBLITY: You have given a great deal of thought to not just the idea itself but how to make it work from a financial perspective in the present and future - 100%

CHANGEMAKING ACTIVATION: You value thinking around how to activate changemakers and empower them to innovate through your product or programming - 0%

POTENTIAL TO CREATE SHARED VALUE: You have a clearly defined plan on how to maximize shared value across multiple sectors and stakeholders - 0%

WRITING STYLE: Your writing style is concise, descriptive, clear, and specific - 50%

Other option - 0%

9. 9) FEEDBACK - Areas for Improvement

INNOVATION: Be more specific in your description of the research you have done into the past solutions to this problem and focus on how your solution is unique and innovative - 50%

IMPACT: Provide specific instances of your social impact and how you plan to measure impact – it may be helpful to describe the beneficiaries, products and programming, and provide evidence of (or plan for) how to measure impact - 50%

GROWTH & LEADERSHIP POTENTIAL: Your plan for growing the organization can benefit from more specifics. How can you round out the various skills of your current leadership team to make the project a long-term success? - 0%

VIABILITY: Make sure you have provided descriptive information about your financial sustainability plan. Where do the funds come from now and do you have a concrete plan for future sustainability? - 50%

POTENTIAL TO CREATE SHARED VALUE: your plan can benefit from more thought on how to create value for all stakeholders, not just immediate beneficiaries - 100%

WRITING STYLE: Try to be more concise, descriptive, clear, and specific. Avoid jargon. - 0%

Nothing – I thought everything was great! - 0%

CHANGEMAKING ACTIVATION: Try to provide more insights into how you are activating changemakers and empowering them to innovate through your product or programming - 50%

Other option - 0%

1 comment

Join the conversation:

Photo of hamidu ibrahim

Alternate animal feed other than conventional approach is an impactful project. Executing this through engaging various stakeholders and also creating a shared value through biodiversity improvement makes it easy to adopt across a large audience.