Carolina Parenting Solutions, PLLC Carrie Reinecke, LCSW, LISW-CP ceo/lead therapist

What if every child could have the perfect "goodness of fit" parent for their special talents and individual needs?

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Founding Story: Share a story about a key experience or spark that helps the network understand why this project got started or a story about how you became inspired about the potential for this project to succeed.

I don't know much about much, but I know a bit about how to help parents find joy in parenting and how to help parents learn to be the most effective person in the life of their child. So, I set out to do just that for any parent who was committed to helping their child reach their highest potential, one family at a time. I also know that to truly be effective, we need to intervene as early as possible and the work has to be in the family's natural home environment. Using my skills, talents and expertise, I created a private practice that is accessible to any parent who is committed to their child's social, emotional, mental and behavioral health. After a short time, the need and demand from parents who desired just that became overwhelming and the actualization that resources simply don't exist, especially for some of the most vulnerable children and their families. So, we set about growing, developing and training other licensed clinicians in our model. Now we serve 300-400 children and their families each week and we get to see the positive results of children and their families getting healthy, succeeding and finding joy in the process.

Which categories describe you? (the answer will not be public)

  • White (for example: German, Irish, English, Italian, Polish, French, Caucasian)


Location: Where is your organization headquartered? [State]

  • North Carolina

Location: Where is your organization headquartered? [City]

We serve 5 counties in NC (greater Mecklenburg Co) & 5 counties in SC (Fort Mil/Rock Hill)

Location: Where is your project primarily creating impact? [State]

  • South Carolina

Location: Where is your project primarily creating impact? [City]

Charlotte and surrounding counties, NC & Rock Hill area of SC

Problem: What problem is this project trying to address?

Infant Mental Health, Child Behavioral Health & Parenting

Is your model focused on any of the following traditionally underserved communities?

  • Communities of color
  • Children who are differently abled
  • Low-income communities

Does your model work within any of the following sectors?

  • Childcare
  • Child and Family Services
  • Community Development and Empowerment
  • Education
  • Mental Health

Year Founded


Project Stage

  • Scaling (the solution has passed the previous stages, and the next step will be growing its impact on a regional or global scale)

Example: Walk the network through a specific example of what happens when a person or group engages with your solution.

Worried parents are told by pediatrician's that there are behavioral concerns or developmental concerns with their young child or parents are overwhelmed with how to connect and parent a difficult child. No one they call will evaluate a young child, no one will offer solutions and help. We do.

Impact: What was the impact of your work last year? Please also describe the projected future impact for the coming years.

We served approximately 600 children and their families last year alone.

Organization Type

  • for-profit

Annual Budget

  • $500k - $1m

Financial Sustainability Plan: What is your solution’s plan to ensure financial sustainability?

Continuing to negotiate and work healthcare systems (private insurance, Medicaids, etc.) and keep working on a shoestring budge to make our services available to all those families we can reach regardless of socioeconomic status.

Unique Value Proposition: How else is this problem being addressed? Are there other organizations working in the same field, and how does your project differ from these other approaches?

There are no other services like ours that we are aware of.

Reflect on the Field and its Future: Stepping outside of your project, what do you see as the most important or promising shifts that can advance children’s wellbeing?

Understanding and community awareness of Infant/Toddler mental health issues and the value of early intervention and positive parenting skills building early, often and in the natural, routines based home setting.

Source: How did you hear about the Children’s Wellbeing Challenge? (the answer will not be public)

  • Email

Referral: If you discovered the Challenge thanks to an organization or person other than Ashoka, who was it? (the answer will not be public)

Cabarrus County Health Alliance and our partners in providing Triple P services to our families.


Join the conversation:

Photo of Jessie Mandle

Great project- very exciting to learn how it unfolded into a larger program, and see how you're reaching so many families. I'm also interested to learn how you coordinate or partner with other early childhood providers, and learn more about how your model works!

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