Native Nosi - Beekeeping

Native Nosi is a beekeeping company specialising in the production of local raw honey to address socio-economic and environmental problems.

Photo of Mokgadi Mabela
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Written by

I confirm that I am fully aware of the eligibility criteria, and based on its description, I am eligible to apply to the CSV Prize 2017.

  • Yes, I'm eligible

Preferred language

  • English

Organization name

The Native Nosi

Year founded

2015

Initiative stage

  • Start-Up (a pilot that has just started operating)

Annual budget in 2017 (USD)

  • $10k - $50k

Number of beneficiaries impacted so far

  • 1 - 10

Organization type

  • Social enterprise

Secondary Focus Area

  • Rural development

Headquarters location: Country

  • South Africa

Headquarters location: City

Native Nosi has beehives placed on different farms in Limpopo belonging to our network of farmers with varying crops.

Location(s) of impact

South Africa, Limpopo, Tzaneen & Polokwane

Website

http://www.nativenosi.co.za

Facebook URL

https://www.facebook.com/nativenosi/

Twitter URL

https://twitter.com/NativeNosi

Problem: What problem is this initiative trying to address?

The world is currently facing a crisis as there is a global bee population decline which directly threatens our food security as bees as bees are responsible for a 3rd of food we eat on a daily basis. Without bees we wont have fruit, vegetables, seeds and nuts.

Over and above this, despite having one of the best climatic conditions for beekeeping, South Africa imports more than 60% of honey consumed by South Africans annually due to poor understanding of beekeeping and low activity in apiculture as an industry.

Solution Summary: What is the proposed solution? What do you see as its most promising aspects for creating shared value?

Looking at the high levels of unemployment in rural areas where people have access to tribal land, Native Nosi has seen an opportunity to incrementally employ and develop rural beekeepers who can make honey which the Native Nosi can buy and sell to urban markets.

To this effect, Native Nosi has partnered with The People's Fund, a crowdfunding platform that helps promising entrepreneurs to grow through contributions made by ordinary South African Citizens in return for a royalty. The Native Nosi's "Öwn a beehive" campaign is currently allowing South Africans to buy beehives which we will manage on their behalf. The honey made from the beehive will be sold on behalf of the owner and a portion of it will be returned back to them as a royalty.

The beehives bought from this campaign will be managed by rural beekeepers who will oversee the honey production. The honey sold from this will generate an income that can be used to pay beekeepers and sustainably maintain the operations.

Impact: What is the impact of the work to date? Specify both the social and the environmental impact of your work

Through its operations, Native Nosi intends to;
 - Produce quality local raw pure honey
 - Ensure food security through crop pollination
 - Alleviate the global bee population decline
 - Alleviate poverty through job creation and establishing rural beekeepers
 - Provide rural bee-keepers with access to urban markets
 - Preserve biodiversity (fona and flora) for all humans, animals and insects that depend on the trees and plants that bees pollinate for their survival
 - Decrease the import ratio of honey into South Africa which is currently more than 60%

Financial sustainability plan: How is this initiative financially supported? How will you ensure its financial sustainability long-term?

In the full year that Native Nosi has been operating, most of its growth has been self funded therefore growth has been slow but good as we have used this time to familiarise ourselves with the industry and its regulations. Going forward, the Native Nosi seeks the assistance of corporate institutions which can provide the infrastructure support needed to grow and commercialise. The assistance of funding and grants will help Native Nosi to acquire;
- more beehives
- a farm or permanent business premises
- industrial extracting and bottling machinery
- trucks to move and transport beehives and honey

Within the next 12 years we plan to acquire 5000 beehives. These beehives will produce 100tons which can generate R6 000 000 p/a. This income can be used to maintain and grow Native Nosi.

Unique value proposition: What makes your initiative innovative? How does your project differ from other organizations working in the same field?

The Native Nosi uses the people to grow and returns its yields to the very people. It is a vehicle that can assist in the redistributing wealth while using apiculture as a tool to acquire social cohesion and rural development.

Founding story: Share a story about the "Aha!" moment that sparked the beginning of this initiative.

I am a 3rd generation beekeeper. My Grandfather was a livestock and crop farmer but kept some beehives to assist his crops with pollination. My father loved the beekeeping and took it on as a subsistent farmer. He never grew commercially due to lack of support and exposure to information. I have the duty to continue his legacy, formalize and commercialise it in order to make the necessary impact. Although there are significant environmental and socio-economic benefits that stem from beekeeping, the biggest contributing reasons to start Native Nosi was sentimental.

Where did you hear about the Nestlé Creating Shared Value Prize?

  • Upon recommendation from others

Evaluation results

2 evaluations so far

1. Overall evaluation

5 - This idea rocked my world. It’s awesome! - 50%

4 - This idea seems really exciting. With a little more polishing, it’d be among my favorites. - 0%

3 - I think the idea is great, but it needs some work before it moves onto the next round. - 0%

2 - I liked it fine but preferred others. - 50%

1 - It didn’t make my heart beat faster. Needs significant revisions. - 0%

2. Innovation

5 - Absolutely, 100%! - 0%

4 - I feel really good about this - very promising - 50%

3 - This has some good elements and some areas for development - 0%

2 - This doesn’t inspire me so much - 50%

1 - This entry is weak here - 0%

3. Social and/or Environmental Impact

5 - Absolutely, 100%! - 50%

4 - I feel really good about this - very promising - 0%

3 - This has some good elements and some areas for development - 0%

2 - This doesn’t inspire me so much - 50%

1 - This entry is weak here - 0%

4. Financial sustainability

5 - Absolutely, 100%! - 0%

4 - I feel really good about this - very promising - 0%

3 - This has some good elements and some areas for development - 100%

2 - This doesn’t inspire me so much - 0%

1 - This entry is weak here - 0%

Nothing stands out! I thought it was great. - 0%

5. Potential to Scale / Replicability

5 - Absolutely, 100%! - 0%

4 - I feel really good about this - very promising - 50%

3 - This has some good elements and some areas for development - 0%

2 - This doesn’t inspire me so much - 50%

1 - This entry is weak here - 0%

6. Organizational Leadership

5 - Absolutely, 100%! - 50%

4 - I feel really good about this - very promising - 0%

3 - This has some good elements and some areas for development - 50%

2 - This doesn’t inspire me so much - 0%

1 - This entry is weak here - 0%

7. Potential for Creating Shared Value

5 - Absolutely, 100%! - 50%

4 - I feel really good about this - very promising - 0%

3 - This has some good elements and some areas for development - 0%

2 - This doesn’t inspire me so much - 50%

1 - This entry is weak here - 0%

Attachments (1)

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Founder of Native Nosi; Mokgadi Moloko Mabela

1 comment

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Photo of Linda

This is a very good initiative, it's a great way of empowering people and it can really enhance the livelihood and independence for many. As well as it's of great importance for the ecosystem. Good luck with it.