ABALOBI - transformation of small-scale fisheries, from 'Hook to Cook'
ABALOBI is a social enterprise based in South Africa, achieving equitable, sustainable and climate-smart small-scale fisheries.
I confirm that I am fully aware of the eligibility criteria, and based on its description, I am eligible to apply to the CSV Prize 2017.
Growth (the pilot has already launched and is starting to expand)
Annual budget in 2017 (USD)
Number of beneficiaries impacted so far
Headquarters location: Country
Headquarters location: City
Location(s) of impact
Country 1: Port Nolloth, Hondeklipbaai, Olifants, Doringbaai, Lambertsbaai, Langebaan, Kleinmond, Struisbaai
ABALOBI MARKETPLACE aims to connect fishers with consumers
Fishers on the tip of Africa using ABALOBI to secure their livelihood
Co-design with young and old
Problem: What problem is this initiative trying to address?
Small-scale fisheries are marginalised, in local and regional fisheries
governance as well as global value chains. It is estimated that
more than half of the global catch of marine resources comes
from small-scale fishers, yet the contribution of small-scale
fisheries remains largely invisible in the economies of many
countries. Despite the great wealth of fishers’ knowledge, fishers
are rarely consulted, and their knowledge is rarely effectively
incorporated into fisheries governance.
Solution Summary: What is the proposed solution? What do you see as its most promising aspects for creating shared value?
ABALOBI is an African based and fisher driven social enterprise
with global reach, achieving equitable, sustainable and climate
smart small-scale fisheries, powered by ICTs that enable
inclusive, human rights-based, and integrated fisheries
governance from ‘hook to cook’. Our products include a fisher
logbook, a cooperative accounting system, and a fully traceable
marketplace for seafood with a ’story’. Our services consist of
fisher-to-fisher mentoring, digital financial inclusion services, datadriven
science, Safety-at-Sea, Climate Change adaptation,
capacity building and partnership driven support programmes.
Uptake of the technology happens through the co-design process,
and a grassroots but global advocacy movement by fishers using
ABALOBI. We want to develop sustainable fisheries using
transformative processes, innovative technology, value chain
upgrading, supported by a traditional fishers’ knowledge base.
Impact: What is the impact of the work to date? Specify both the social and the environmental impact of your work
To date, close to 250 fishers, catch monitors and three
cooperatives actively use our app suite in their daily fisheries
operations. They report a range of positive outcomes on their
status vis a vis the fisheries department and scientists, recognition
of the value of their local ecological knowledge in dialogues on
climate change, their ability to engage with the market from a
position of strength, improved safety at sea and building cohesion
and solidarity amongst ABALOBI users. See this independent
video made by GODAN storytelling the use case of fishers using
ABALOBI’s logbook: https://www.youtube.com/watch?v=sxYskVv7Mk.
Many fishers have also used their recorded data as
evidence in fishing rights application processes. We intend to
build on this early success so as to scale in South Africa and
elsewhere and build fishers’ agency and entrepreneurial potential
within a co-created sustainability framework. Ultimately, we want
to create sustainable jobs in communities
Financial sustainability plan: How is this initiative financially supported? How will you ensure its financial sustainability long-term?
Our revenue is linked to
1) transaction fees on marketplace, servicing the now traceable supply chain,
2) hosting various financial services (microcredit, insurance, co-op payroll, etc.),
3) landing site monitoring data analysis for the fisheries authority, and then
4) hosting/deploying this model to different fisheries, in SA and across the globe.
Our current budget comes from donations and grants however this will change to include earned income from products and services as we grow.
Unique value proposition: What makes your initiative innovative? How does your project differ from other organizations working in the same field?
Hardly any of the current global efforts to tackle seafood traceability have been directed at small-scale fisheries, despite their potential importance to supply local and global markets, and the interest in
sourcing fair, credible and low environmental impact seafood. Even fewer efforts have attempted to drive these processes to adapt cellular technologies from the bottom-up, co-designed and
directed by fisher communities themselves.
Founding story: Share a story about the "Aha!" moment that sparked the beginning of this initiative.
Fisheries governance is often largely informed by natural sciences ‘tunnel vision’, resulting in effort regulations that are not considered legitimate. My vision for fisheries is for a recognition of traditional knowledge. This ‘step zero’ in fisheries can represent a basis towards co-operative, environmentally responsible and socially just governance. In 2012, a new Policy for Small-scale Fisheries was gazetted in South Africa. I was integrally involved in the Policy development process, and I see ABALOBI as a key programme to unlock this vision of self-empowered fisher communities and local resource stewardship.
Where did you hear about the Nestlé Creating Shared Value Prize?
Upon recommendation from others