Adonis valley a rural Landmark from Lebanon
A V operates in Fatri village & collaborates with farmers & women coops in several Lebanese remote areas to produce organic local pantries.
I confirm that I am fully aware of the eligibility criteria, and based on its description, I am eligible to apply to the CSV Prize 2017.
Established (the solution has passed the previous stages and demonstrated success)
Annual budget in 2017 (USD)
Number of beneficiaries impacted so far
Headquarters location: Country
Headquarters location: City
It is located in Fatri a remote village of Byblos district laying on the Shores of the historical valley of Adonis.
Location(s) of impact
Village A : Fatri. B: Aarsal. C: Hermel. D: Bent jbeil. E: Sannine. F: Aackar.
also present on face book and insta as adonis valley
At the farmers market
Open doors on the honey harvest event.
Promoting organic food during Honey harvest event.
Sun drying in Aarsal with women coop.
Problem: What problem is this initiative trying to address?
Centralization in Lebanon is creating lot of pressure on the country in the level of Pollution and traffic. I believe that we can always make profitable business out of the city and by promoting rural development on all levels.
Solution Summary: What is the proposed solution? What do you see as its most promising aspects for creating shared value?
Promoting and seriously applying rural development in a sustainable way is core principles of our concept. we grow and process agrilutiral products into innovative pantry. We practice certified organic food, in a premises that is a Green building (zero waste and zero energy through photovoltaeic panels. Part of our supplies are provided by farmers/women coop in several remote areas of Lebanon.
Therefore the solution comes on 4levels:
1/Sustainable organic farming
2/Minimizing CO2 print by adopting the Green building initiative
3/Promoting rural tourism
4/Net working with other farmers and women coop.
Impact: What is the impact of the work to date? Specify both the social and the environmental impact of your work
1/ Organic farming: 50 tons of tomato, 6 Tons apples, 5 tons fruits, 1 Ton herbs, 4 tons vegetables..., are produces per year without the use of any chemicals.
2/ Green building: 100 cubic meter of waste water per month is recycled from the factory to irrigate the garden. Fuel consumption is reduced from 8 tons to 4. Government electricity (depending on fuel) is reduced to zero by installing the solar panels.
3/ In collaborations with the Municipality and 2 other NGO we are implementing an Eco/Agro touristic project in the village, number of direct beneficiaries not less then 40.
4/ Through past years Adonis valley has been sharing its profit with at least 30 suppliers: farmers and Women coop.
Financial sustainability plan: How is this initiative financially supported? How will you ensure its financial sustainability long-term?
95 % of our financial support comes from private Bank loans. 5 % comes from donations like USAID...
The reputation of AV organic food in the Lebanese market is very strong and insuring steady sales despite all the national and regional challenges of the Middle east.
Unique value proposition: What makes your initiative innovative? How does your project differ from other organizations working in the same field?
Linking organic farming with fair trading, tourism, green building, through innovative pantries.
Founding story: Share a story about the "Aha!" moment that sparked the beginning of this initiative.
The BEES showed me the way. The first product we made was honey, in order to insure such a quality production the environment should stay clean, and that s where all started with Aha. Therefore we couldn't grow our vegetables in a conventional way and tailored partnerships based and ethics and transparency.
Where did you hear about the Nestlé Creating Shared Value Prize?