Sports & Agribusiness for Employability and Enterprise
SEP’s unique Football Program leverages the power of football as a tool to Mobilize and sensitize youth and the community on Agribusiness.
I confirm that I am fully aware of the eligibility criteria, and based on its description, I am eligible to apply to the CSV Prize 2017.
SEP Youth Project
Scaling (the solution has passed the previous stages and is growing its impact on a regional or global scale)
Annual budget in 2017 (USD)
Number of beneficiaries impacted so far
Nonprofit, NGO, or citizen sector
Headquarters location: Country
Headquarters location: City
RUGA MARKET CENTER, KISII - KISUMU ROAD, OFF ONG'ICHA SECONDARY SCHOOL; KASIPUL SUB COUNTY, HOMA BAY COUNTY.
Location(s) of impact
KENYA - OYUGIS REGION IN HOMA/BAY COUNTY.
Society Empowerment Project (Oyugis, Kenya)
Problem: What problem is this initiative trying to address?
The region is characterized by vicious circle of poverty and food insecurity. The youth face unemployment and lack of meaningful leisure /social activities. This exposes them as violent perpetrators and community suspects hence engage in violence and die for the politicians, while others end up in police custody -. Politicians take advantage of desperate youths, buy them illicit brew and use them in causing mayhem.
Solution Summary: What is the proposed solution? What do you see as its most promising aspects for creating shared value?
SEP uses the power of sport to convene girls, young women and boys to educate them on Agriculture and Agribusiness. Give them opportunities to practice the basic skills that they need to be empowered in Agriculture as a source of food security, income and self employability. SEP through its well designed football programmes is determined to watch the girls, young women and boys change towards defining their own destiny to socio – economic development. We want the youth to see that they are special, they have talents, they have skills; that they can participate in decision-making, and they can participate in farming – things which are not always recognized by the community. That the youth can be seen as field workers, as trainers and model farmers, and help see themselves as important economic producers. This is being achieved through training the youth as Community Mentor Coaches.
Impact: What is the impact of the work to date? Specify both the social and the environmental impact of your work
The project has impacted on the community by ensuring food security to over 350 families. In a ripple effect, this actually reaches out to over 3500 members of the community since a family can host up to 10 people in this region. Parents have been relieved through schools fees subsidies; teachers confirm that most young people have basic class requirements thus improving on their performances. At community level, since most youths are meaningfully engaged, local administration have less criminal cases to handle unlike before when most youths were left idle. About 1600 youth are able to generate their own source of income through Agribusiness programme, thus reducing dependency ration a cross the wider community.
Financial sustainability plan: How is this initiative financially supported? How will you ensure its financial sustainability long-term?
SEP Football and Agribusiness for Employabity and Enterprise is currently funded through the FIFA'S Football For Hope (FFH). FFH gives to the programme 50% of the total budget. Other sources of funds are from the local community who donate free farm plots for farming - this could take up to 20%; Schools offer free fields for football sessions - 15%; Constituency Development Fund also funds SEP on Agriculture to a bout 15%
Unique value proposition: What makes your initiative innovative? How does your project differ from other organizations working in the same field?
Football and Agribusiness for youth empowerment and employability is the uniqueness/ Innovation.
Founding story: Share a story about the "Aha!" moment that sparked the beginning of this initiative.
Many young people are known not to be attracted to Agriculture because of its image, insecurity, lack of competitiveness and lack of support and this is why ‘SEP’ recognizes that there is natural affinity between young people and sports which can be used to open dialogue about a range of pertinent issues affecting them. In this respect ‘SEP’ has identified football as a powerful tool that can be used as a positive vehicle to promote good practices focusing on youth and women empowerment and employability through agribusiness. SEP is willing to share ideas on how this can be achieved.
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