CareerKi

We help recruiters find skilled youths to employ and help youths develop a skilled career in Bangladesh.

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Eligibility

  • Yes, I fulfill all of the eligibility criteria.

Initiative's representative name

Shazzad Hossain Mukit

Initiative's representative date of birth

06/01/1992

Initiative’s representative gender

  • Man

Which eligible market are you based in?

  • Bangladesh

Where are you making a difference?

Bangladesh

Website or social media url(s)

https://app.careerki.com/ https://www.careerki.com/ https://www.facebook.com/careerki

When was your organisation founded?

March/2018

Focus areas

  • Reskilling and upskilling the workforce
  • Creating digital tools

Project Stage

  • Start-Up (first few activities have happened)

Yearly Budget: How much capital do you need to accomplish your proposed project?

  • $10k - $50k
  • $50k - $100k

Organisation Type

  • For-profit

1. Founding story: Share a story about the "Aha!" moment that led the founder(s) to get started or the story of how you saw the potential for this to succeed

When my father asked me to become a doctor in my high school and a simple question came to my mind- Bangladesh a country of 170 million yet there is not a single website to discover career options in the Bangladeshi labor market. Thus the idea of CareerKi was born. But later we understood from a systemic point of view, career discovery is just the first step of building a youth's career. Bangladesh is still missing many tools on different steps to mitigate the severe skill gap across industries. Traditional recruitment is based on degree certification but not on skill assessment, there is a lack of platform to show upskilling opportunities and pre-interview preparation and connect all these tools to provide a holistic solution.

2. The problem: What problem surrounding employability or financial capability are you helping to solve?

75% of recruiters find it difficult to find skilled talent and 47% of tertiary graduated youths do not get jobs due to skill gaps in Bangladesh. Biggest sufferers are students of degree colleges under National University. They account for 60% of total tertiary educated youths. 46% of these graduates are unemployed after 2 years of graduation, and 34% are still engaged in further studies to upskill themselves.

3. Your Solution: How are you planning to solve this problem? Share your specific approach.

Our solution has three main target groups: 1. Recruiters, 2. Applicant/Employees, 3. Skill training institutes (Online and offline). Our multi-pronged approach brings all these target groups on our platform with a comprehensive solution to fit their needs. 1. CareerKi Test: online test-based recruitment solution, 2. CareerKi Learn: All the Bangladeshi MOOCs and offline training providers information aggregator, 3. CareerKi Discover: Information on 300+ career opportunities (skills, salaries, education, challenges, and opportunities), 4. CareerKi Connect: can take pre-interview preparation with industry professionals.

4. How are you innovating or using unique approaches to solving the problem?

​CareerKi is not reinventing anything in human capital development. We are providing a unique model for Bangladesh combining tools for 1. career discovery, + 2. MOOC/training info aggregator, + 3. online skill assessment + 4. Based on the assessed skills HR solution for recruiters, + 5. Help them to prepare for job interviews through industry experts, and 6. content feed. This combination of tools makes our model uniquely suitable for the local market of Bangladesh where 47% of the tertiary-educated students are underemployed and unemployed. While traditional job sites give recruiters access to thousands of CVs without any context, we will connect users with potential recruiters based on skills, saving time and cost for both parties.

(Instructions for questions 5 and 6, no answer required) Please only answer the question (5 - “employability” or 6 - “financial capability”) that applies to your organization’s topic of work (see below for definitions)

5

5. Employability: how is your organization or project teaching people to develop the skills that they need to survive in the future job market?

People can discover all the existing and emerging career opportunities in the Bangladeshi labor market. They get to know which skills they need to acquire to pursue that particular career. We suggest them specific skill assessment or MOOCs while browsing these data. Also, users can directly take skill assessment tests on different skills that are deemed as pre-requisite among candidates by the recruiters. Our internal development team/partners develop these tests. Users take these and find out if they skill gap or not. Based on the result we provide them analytics on topics they did well and need to improve. Then suggest them to upskill from the MOOCs or offline training from our partners. The result of the test and courses attended is added to users' digital profiles, where recruiters can get verified & skilled candidates.

5a. Please describe which future-oriented skills your organization is focused on fostering and how you have measured / plan to measure progress

In the context of Bangladesh, most demanding skills by the local recruiters are- English, communication skills, emotional intelligence, problem-solving, people management/teamwork, adaptability, digital literacy, etc. These exactly are the tests (technical and psychometric) we are developing with the help of industry experts and IO psychologists by maintaining the competency standards set by NTVQF Bangladesh (if available, else we adopt international standards and experts opinion). These tests are available on CareerKi test platform for users/recruiters to measure competencies of the users

7. Marketplace: Who else is addressing the same problem? How does the proposed project differ from these approaches?

1. Career Awareness and Readiness (CARES) Online is providing the solution on the career discovery verticle of our platform. 2. Kodluyoruz provides offline training in future-oriented skills. They are providing solutions on the upskilling verticle of our platform. CareerKi provides solutions to all these verticles and more. Our holistic platform provides solutions on career discovery, upskilling, skill assessment, pre-interview preparation and finally skill-based recruitment solution. Thus we cater to three particular groups- youths, recruiters and skill training providers.

8. Impact: How has your project made a difference so far?

Monthly Active Users (MAU) 31,000. Total users served from March 2018 (inception) 265,518 till Feb 2020. CMGR is 27%.

9. Financial Sustainability Plan. Can you tell us about you plan to fund your project and how that plan will be sustainable in the short, medium, and long term?

Combination of grant from donors/govt funds + bootstrapping by selling services + google ads/manual ad revenue + investment. Considering our projection, we cannot reach break-even by the end of this year. So we will raise money for our first pre-seed/seed round which can sustain us for at least a year. We will also seek additional funds to experiment with innovative interventions to increase the employability of Bangladeshi youth.

10. Team

​6 full time. 1 full stack developer, 1 front end developer, 1 UI/UX Designer, 1 Team lead (research & product), 1 Content lead, 1 Operations.

Help Us Support Diversity! Are you a member of an under-served , under-represented, or marginalized group in your country of residence? (yes/no) (this question is optional – if you choose to fill it out, the response will not be shared with your fellow contestants)

  • This does not apply to me

If you selected “yes” to any of the categories above, please explain how being a member of this group has impacted you and your work?

N/A

How did you hear about this challenge?

  • Word of mouth

Evaluation results

2 evaluations so far

1. OVERALL Evaluation:

Yes, absolutely! - 0%

Yes/maybe - 50%

Maybe - 50%

Maybe/no - 0%

No - 0%

2. Is this entry INNOVATIVE?

Yes, absolutely! - 0%

Yes/maybe - 100%

Maybe - 0%

Maybe/no - 0%

No - 0%

3. Does this entry have SOCIAL IMPACT?

Yes, absolutely! - 0%

Yes/maybe - 0%

Maybe - 100%

Maybe/no - 0%

No - 0%

4. Is this entry VIABLE financially and operationally?

Yes, absolutely! - 0%

Yes/maybe - 50%

Maybe - 0%

Maybe/no - 50%

No - 0%

5. Is this entry ACTIVATING CHANGEMAKING?

Yes, absolutely! - 0%

Yes/maybe - 50%

Maybe - 0%

Maybe/no - 50%

No - 0%

6. FEEDBACK: Highlights

IMPACT POTENTIAL: You use specific numbers and evidence to describe what your project has achieved so far (or plan to achieve in the future) – and you have a concrete plan for future impact. You have specific tools for measuring impact. - 0%

QUALITY OF INNOVATION: You have a great understanding of the problem, have researched existing solutions, and have developed unique, thoughtful solutions - 100%

FINANCIAL AND OPERATIONAL SUSTAINABILITY: You have given a great deal of thought to not just the idea itself but how to make it work operationally and financially in the present and future; your plan is specific and you value sustainability. - 0%

CHANGEMAKING ACTIVATION: You have a good plan on how to activate changemakers and empower them to innovate through your product or programming - 100%

Other option - 0%

7. FEEDBACK: Areas for Improvement

IMPACT POTENTIAL: make sure to provide specific instances of your social impact (or how you plan to measure impact) – it may be helpful to describe the beneficiaries, the main activities/products, and provide evidence of (or plan for) impact evaluation - 0%

QUALITY OF INNOVATION: make sure to describe how your solution is unique and innovative – it is helpful to include the research you have done on past solutions and how your solution is different from (and/or builds upon) these. - 100%

FINANCIAL AND OPERATIONAL SUSTAINABILITY: make sure you have provided descriptive information about your financial sustainability plan. Where do the funds come from now and do you have a concrete plan for future sustainability? - 100%

CHANGEMAKING ACTIVATION: make sure you describe your plan for how to empower others to become changemakers through your programming, service, or product - 0%

WRITING STYLE. Try to be concise, descriptive, and specific. Avoid jargon. - 100%

Nothing stands out! I thought it was great. - 0%

Other option - 0%

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Attachments (2)

Business_Model_Canvas_CareerKi_draft.jpg

CareerKi business model canvas V2

CareerKi Pitch Deck 1.0_Fatty (3).jpg

Pathway to jobs in Bangladesh, a systems map.

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