Girl Genius Magazine

Our mission is to connect female changemakers interested in STEAM and foster an interest in STEAM in girls from all over the world.

Photo of Shivali Gulati
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Additional categories (optional)

  • Education
  • Technology

Website or social media url(s) (optional):

Website: Instagram: YouTube: ISSUU:

Date You Started Your Project Started

April 28th, 2019 | When our first issue was published

Project Stage: Select the description below that best applies to your approach.

  • Established (successfully passed early phases, have a plan for the future)

1. The Problem: What problem are you helping to solve?

Girl Genius Magazine solves the problem of connecting female changemakers in STEAM from all over the world. This problem exists, as several girls are discouraged from pursuing STEAM fields due to social standards upheld by society. Solving this problem matters since connecting females with like-minded interests through projects, like our magazine and YouTube channel, allows females to see that STEAM is a path for girls just like them.

2. Your Solution: How are you planning to solve this problem? Share your specific approach.

Girl Genius solves this problem through our three mediums: our magazine, our YouTube channel, and social media accounts. Our magazine is a project over 90+ girls from 21 different countries works on to foster an interest of STEAM in their communities, but also to explore fields of STEAM they are interested in. Females work together to write articles, create graphics, and magazine layouts, despite being 3,000 miles away; thus, solving the problem of connectivity. In addition to our magazine, our YouTube channel showcases girls achievements in STEAM by interviewing women in the workforce. This allows females to see that girls, like them, can pursue STEAM and be successful. We have collaborated with established non-profits, like Wogrammer, to encourage females to explore their interests in the tech industry particularly. Our team directly encourages high school and college girls to pursue STEAM careers through our social media posts and takeovers on Instagram which highlight successful women in STEAM, blog posts, and women-empowerment brands, like #BUILTBYGIRLS and Safe Squad. Through our three mediums, our team seeks to increase the number of females pursuing STEAM careers.

3. Personal Journey: What’s the story behind why you decided to start this project?

Girl Genius Magazine was created after I saw the impact of girls being involved in stem programs such as Girls Who Code, BuiltByGirls, and Kode With Klossy. Despite living in the Bay Area, I struggled to find females interested in technology to work on projects with and noticed that many of my friends from different states had the same interests as me. During my sophomore year, I had many video calls with females interested in technology who lived in New York and Chicago in which we discussed app ideas we had, tips on navigating the tech industry as a high school student, and meeting more females in STEAM. Thus, I decided to create Girl Genius Magazine to bridge the gap between girls with like-minded interests from all over the world and change the status quo in order for girls to have a platform to work together to foster an interest of STEAM in female youth.

4. Selfie Elevator Pitch: Include 1-minute video that answers the following “I am stepping up to make change because...”

Link to video:

5. Example: Please walk us through a specific example of what happens when a person or group gets involved with your project.

Sruthi is a high school sophomore from the Bay Area who use to attend science fairs in elementary school but stopped because she felt isolated since a majority of the entries were males. After finding Girl Genius Magazine on social media, Sruthi applies to be a writer for the science section of our upcoming issue. Upon joining, Sruthi meets 10 girls interested in science from regions like New York, Ohio, New Jersey and Florida. She works together with these girls on creating content for our science magazine and providing meaningful advice to aspiring females in science. Outside of Girl Genius, Sruthi and her new friends help each other with their science fair projects and give each other insight on how to successfully win science competitions in their community. By joining, Sruthi begins to participate in more science fairs and interacts with girls interested in science.

6. The X Factor: What is different about your project compared to other programs or solutions already out there?

Our project is similar to brands, like #BUILTBYGIRLS, as both of our initiatives seek to end the gender gap in STEAM. However, Girl Genius Magazine is different than already established initiatives, as we uniquely increase connectivity among females in STEAM by having our team work on the magazine, YouTube Channel, and social media platforms together. Furthermore, our initiative targets connecting female changemakers in STEAM which allows us to have a bigger audience in comparison to projects, like Kode With Klossy, who only target females in tech.

7. Impact: How has your project made a difference so far?

Girl Genius Magazine has successfully connected 90 females from 21 different countries. With over 1,300+ reads on our issues, our magazine has impacted several aspiring females in STEAM and garnered support from and partnered with established non-profits and initiatives such as Wogrammer, #BUILTBYGIRLS, Safe Squad, and Kode With Klossy. Our Instagram is followed by 830+ followers and our initiative provides emerging, student-run initiatives, like AI.Hacks and GirlsGotSteam, a platform to gain more following. Over the past five months, our team has created 170+ pages of content which inspires females to go into STEAM and highlights women of color and individuals in the LGBTQIA+ community. In addition to our magazine and social media, our YouTube channel has received over 2,000 views and highlights women in STEAM careers working in companies, like Microsoft.

8. What’s Next: What are your ideas for taking your project to the next level?

For the future, our team plans to establish an international mentorship program, in which females on our team can help middle school females on projects they want to create. Our team wants to implement this program to encourage more females to go into STEAM, even at an early age. Girl Genius Magazine also plans to partner with more initiatives, like Teen Vogue, Refinery29, and Girls Who Code to engage more females. Our team is also planning to begin a new series on our YouTube channel in which high school and college females can give advice to our audience about their STEAM journey and provide the female youth with a platform to make an impact. Our team is planning to raise money to print magazines to send to developing countries.

9. Which of the following types of expertise would be most useful for you?

  • Marketing Strategy

How did you hear about this challenge?

  • Social media
  • Recommended by others

Evaluation results

49 evaluations so far

1. Overall evaluation

5 - This idea rocked my world. It’s awesome! - 38.8%

4 - This idea seems really exciting. With a little more polishing, it’d be among my favorites. - 14.3%

3 - This has some good elements and some areas for development - 10.2%

2 - This doesn’t inspire me so much - 12.2%

1 - It didn’t make my heart beat faster. - 24.5%

2. Changemaker Quality

5 - Absolutely, 100%! - 38.8%

4 - I feel really good about this - very promising - 18.4%

3 - This has some good elements and some areas for development - 6.1%

2 - This doesn’t inspire me so much - 16.3%

1 - This entry is weak here - 20.4%

3. Creativity

5 - Absolutely, 100%! - 33.3%

4 - I feel really good about this - very promising - 10.4%

3 - This has some good elements and some areas for development - 16.7%

2 - This doesn’t inspire me so much - 22.9%

1 - This entry is weak here - 16.7%

No Answer - 0%

4. Commitment

5 - Absolutely, 100%! - 100%

4 - I feel really good about this - very promising - 22.7%

3 - This has some good elements and some areas for development - 22.7%

2 - This doesn’t inspire me so much - 40.9%

1 - This entry is weak here - 45.5%

No Answer - 0%

5. Connection

5 - Absolutely, 100%! - 46.9%

4 - I feel really good about this - very promising - 10.2%

3 - This has some good elements and some areas for development - 8.2%

2 - This doesn’t inspire me so much - 10.2%

1 - This entry is weak here - 24.5%

No Answer or No Connection - 0%

Attachments (1)


This is a pdf of our latest issue which celebrates the STEAM community.


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Photo of Michelle Chow

I love what you're doing with Girl Genius, best of luck with everything!

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