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Hi, Rodolfo, you are right in your first comment. At the moment, it is more applicable to farmers with a formal market for their produce. I am afraid the market dynamics in the Kenyan (and most African countries) are quite complex. We are experimenting with the informal produce markets (brokers) to see if we could achieve transparency at every point of exchange of the produce and money to build trust within the value chain.

Our focus really in providing a platform to enable financial inclusion and we are seeking partners to fill in the gaps of quality of inputs, market linkage etc.